Specialist content writing

Expert content that connects with your audience, and gets noticed online.

I help small business owners create words that work as hard as they do. Every piece is tailored to your business, your audience, and your goals. It’s optimised for readability and search performance, using the latest SEO and AI search techniques.

SEO blog posts

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Share your expertise, connect with your customers, and improve your search visibility with blog posts written to perform.

Perfect for business owners who want consistent, high-quality posts without the stress of planning or writing. Each post is fully researched, written in your tone of voice, and optimised for search.

Options:

  • One post per month

  • Two posts per month

  • Weekly posts

What’s included:

Content research and SEO optimisation. Draft written in your tone of voice. SEO meta descriptions and headings. Proofreading and two rounds of revisions

Get in touch to discuss your blog.

Case studies

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Build trust and credibility by sharing your clients’ success stories.

Talk about their challenges, solutions, and results in a compelling, easy to read format. Include quotes and data to showcase your expertise and the impact you make.

Options:

  • One-off case studies

  • Regular case study packages

What’s included:

Client interviews and fact checking. Draft sent for client review. Polished case study with proofreading. Two rounds of revisions.

Get in touch → to discuss your case studies.

Web copy

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Clear, consistent website content that communicates your brand and connects with your audience.

From a single page to a full website, I write copy tailored to your business and customers.

Each page is optimised for SEO while reflecting your tone of voice and brand personality.

What’s included:

Initial meeting to discuss brand, audience and goals. Draft content for review and feedback. SEO headings, meta descriptions, and internal linking suggestions. Proofreading and two rounds of revisions.

Get in touch to discuss your website copy.

Articles and eBooks

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Showcase your expertise, build authority, and provide valuable research for your readers.

  • Articles for magazines, journals, or online platforms

  • eBooks or lead magnets to grow your email list and nurture potential customers.

What’s included:

Thorough research and content planning. Writing tailored to your audience and goals. Optimised for readability, engagement, and SEO. Proofreading and two rounds of revisions.

Get in touch → to discuss articles, lead magnets, or eBooks.

Content strategy

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One to one sessions designed to give you clarity, confidence, and a practical plan for your content.

  • 90-minute Zoom session tailored to your business and audience.

  • Identify topics, tone of voice, and structure that will engage customers and perform in search.

  • Receive an actionable content plan and one week of email support after the session.

What’s included:

Pre-meeting questionnaire to give context and goals. 90-minute Zoom session. Actionable content plan with next steps and resources. One week of email support to answer follow-up questions.

Get in touch to book a content strategy session

How we work

Get in touch:

We’ll talk about your project, business, and customers. I’ll write a proposal and, when agreed, we’ll get started on the copy brief.

You relax:

Once the contract and fee are sorted, you leave the next steps to me. I research the content and write a first draft.

Enjoy the results:

You review the draft and share any feedback. I include two rounds of revisions, so there’s plenty of chance to tweak.

“I’ve never had something capture the complexity of my work, my passion for it, and my personality so well before.”

— Adele Gladman and Associates

Why work with me?

  • Expert SEO content writer, fully up to date with AI-informed search techniques.

  • Strategic approach to writing content that connects with your audience and performs online.

  • Clear, professional copy tailored to your brand and goals.

  • Flexible support from single pieces of content to full strategy.

  • Focused on small business owners who want high-quality results without the stress of doing it all themselves.