Think your website could be doing more?
You know something isn’t quite right - but you’re not sure what needs changing
I’ll help you work out what’s happening, and where to start.
Website Strategy & SEO Specialist
I help small businesses make sure their websites make sense to customers - and to search engines too.
Start with your customers. Then work backwards.
Good websites start with customers. Search comes next.
Your website might not need a full redesign. It might just need to work better.
Websites naturally change over time. Your business grows, your customers change, and search evolves. What worked a few years ago may no longer be helping.
Before deciding what needs changing, I look at the whole picture:
What your business does and what customers need to understand
Whether your website is clear and easy for people to use
How search engines understand your business and help people find you
What’s happening behind the scenes technically
Then I help you work out what’s worth improving first.
“Fabulous Zoom call this morning. Jacquie was so understanding and helpful to a pure novice in the website world.”
— Florist, HD8 area
How I can help
Most businesses start with a question:
“Why isn’t my business doing what I need it to do?”
The first step is understanding what’s happening, then deciding what to work on first.
#1 Understand
Website Audit
Not sure what’s wrong? Start here.
A practical review of your website, content, SEO, and technical details behind the scenes to find out what’s working and what needs improving.
You’ll get: A clear summary of what I’ve found and what to work on
#2 Prioritise
Website Action Plan
Know what needs doing - and what can wait.
Turn your audit findings into a clear plan over the next 3-6 months so you know where to focus your time and budget.
You’ll get: A practical roadmap with priorities, actions, and next steps
#3 Improve
Website Improvements
Need help making the changes?
Support putting the right improvements into place - from Squarespace updates and content changes to SEO and customer journey improvements.
You’ll get: A clear proposal outlining the work involved, timeline, and pricing
Not sure where to start?
A website audit will help you understand what’s working and what to do next.
Why work with me?
Bringing business understanding to websites and search
I’ve spent my career understanding how businesses communicate - from global organisations to building my own business. Growing up around small businesses also gave me an even earlier appreciation of the dedication and hard work that goes into creating something of your own.
That experience, combined with my background in SEO content, websites, and digital strategy, means I understand both sides:
The business behind the website, and the technology that helps people find it.
My job is to connect the dots and translate the jargon into clear, practical advice you can do something with.
Not sure what your website needs ?
Start with a website audit and get clear recommendations on what to work on first.
Businesses I’ve worked with
